Mack-Cali
Mack-Cali launched its new corporate website, incorporating the latest in industry-leading programming. REOL developed the site to include easy-to-use content management tools for regularly updating the site. Special attention was given to ensuring that the site is fully search engine optimized (SEO), and includes service features that allow for ongoing refinements over time as search inquiry targets and priorities change. SEO programming is attracting new traffic, and driving qualified leasing and other business inquiries without paid ad words. REOL also created a new design that prominently displays the company's best property assets, and invites website visitors to learn more about the extensive Mack-Cali portfolio.
One month following its launch, the success of the new website has exceeded expectations, and positioned the company at the forefront in the uses of online technology and marketing.
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